Senior Content Strategist
Diego Herrera
8 years experience · Copy that gets calls
“Write like the owner talks. That's usually all it takes.”
1,000+
pages written
3x
quote requests on that rebuild
20 min
interview per client
A business they turned around
Diego writes the words on your site so you don't have to. He interviews the owner for twenty minutes and turns it into pages that sound like them and read like an answer.
A roofing company's old site opened with 'synergistic exterior solutions.' Diego changed it to what they actually do, who they do it for, and how fast they show up after a storm.
Quote requests tripled in a quarter, and the pages he wrote are what Google started ranking. The owner said customers now call already knowing what they want.
What Diego handles
✓Service page copy
✓Local keyword writing
✓Owner interviews
✓Calls-to-action
